Making a YouTube video is simple, but getting people to click and watch it is a different story. With YouTube Video SEO and optimization, your company can increase views, likes, comments, and subscribers, as well as website traffic, leads, online sales, and other metrics. We believe in taking a strategic approach, and an SEO strategy should consist of more than just Google and Bing. We can optimize YouTube videos and their content using our proven experience and team of YouTube SEO Experts so you can see results right away and without the hassle of having to manage a YouTube account yourself. Contact us today to learn more about our YouTube Video SEO Services!
YouTube Advantages in Digital Marketing
Companies are looking to YouTube now more than ever to watch, retain, and share video content with their audience, as videos have been proven to be the most engaging form of content. YouTube, the world’s second largest search engine, has the potential to reach more people than posting the video on your own website.
But why YouTube, and why should you invest in creating a YouTube brand channel for your company? The advantages of YouTube SEO Services can help you rank higher in Google Search Engine Results Pages (SERPs). Creating YouTube videos can benefit your brand in a variety of ways, including link building, video transcription, a social media presence, and more.
Our SEO strategists will create a well-rounded YouTube SEO strategy that will assist people in finding your company, capturing and growing your audience, demonstrating your expertise in your craft, promoting services, products, and events, and creating engagement for your brand. The advantages of YouTube for your business are truly enormous.
How to Improve YouTube Video SEO
YouTube Keyword Exploration
While YouTube is a search engine like Google, the SEO strategy should not be treated the same way – the same can be said for keyword research. Keywords are an important part of SEO and content optimization, but YouTube optimization is a little different. For starters, the search engine is different, as is the algorithm that determines which videos rank highly.
Our YouTube SEO Expert will assist you in developing a list of keywords that is distinct from the one you would use for Google. We will then devise a strategy for incorporating these target keywords into your video titles, video tags, and video description. By optimizing with these keywords from your list, you will be able to climb the ranks and achieve your keyword objectives.
Titles and Tags for Video Channel
When you post a video, make sure the title not only includes your target keyword but also encourages users to watch and/or click on your YouTube video. You can also include video tags to help users find you (similar to Instagram hash tags). People will be able to find your video if you optimize your YouTube video tags with phrases and keywords you want to rank for.
If you post a video on how to paint a room, your tags should look something like this: “interior painting,” “painting tips,” “painting walls,” and “how to paint a room fast.” If this sounds overwhelming, don’t worry; our YouTube SEO team is here to assist.